Probably due to the fact that realia are not only context-, but also language pair-dependent, guidelines on how to address cultural-specific notions are scarce, practically non-existent, or unclear. Therefore, AV translators often rely on personal judgement (Ramière 2006; Espindola & Matielo 2011) whether to choose methods closer to the foreignisation or domestication pole. Yonamine addresses the issue analysing the current guidelines in the matter: “The Netflix recommendations for translation […] are considered ‘the strictest on the marketplace’ (European Parliament 2017: 15). Culture and domestication or foreignization strategies are not mentioned directly on the Netflix Style Guide (Netflix 2018). The issue is covered indirectly regarding the treatment of historical or mythical characters, plot relevant nicknames, titles of published books and movies, foreign words, and brand names (Netflix 2018). Moreover, Netflix recommends matching the tone of the ‘original’ content to the equivalent in the ‘target’ audience and language (Netflix 2020).” (Yonamine 2022: 199)