The component of Context involves the following aspects:

a) participants: it will be discussed who the receivers of each text are and how that is reflected in the properties of source and target texts and differences (if any) will be compared;

b) as the current research deals with written texts, the aspect of setting will be excluded from the current analyses;

c) as the texts under scrutiny are written discourse, the aspect of props will be excluded from the current analyses;

d) as the current research deals with written texts, the aspect of non-verbal action will be excluded from the current analyses;

e) in terms of higher-level action, the texts under scrutiny will be positioned in their political agendas and contemporary political environment;

f) with reference to local and global contexts, it will be established in what communicative contexts the source and target texts are constructed and received as well as the immediate and longer term social and political effects the texts exert will be described.

 

With reference to objectivity raised in point f) of Section 4.5.2.4.2, it must be noted that even if the critical stance required in CDA will be taken by the researcher, it should not be excluded that some readers may find the explanations of the findings presented in Chapter 8 subjective or, from their point of view, even biased, which may cast doubts on the reliability of the research results presented. It must, at the same time, be pointed out that this reservation can be made in connection with all CDA approaches, however, this does not prevent CDA from being a scientifically and theoretically grounded and accepted critical approach.